By WYATTE GRANTHAM-PHILIPS
NEW YORK (AP) — Amazon is saying goodbye to “Try Before You Buy.”
The service, which allowed Amazon’s Prime members to attempt on choose clothes objects, footwear and equipment at dwelling earlier than finishing a purchase order, is about to wind down within the coming weeks. The final day eligible clients can place orders utilizing the subscriber profit is Jan. 31, the corporate confirmed.
Beneath the service, Prime members can order as much as six choose attire objects on a trial foundation. Prospects then have seven days after receiving the merchandise to return any undesirable objects with out being charged.
In a press release, an Amazon spokesperson cited this system’s restricted attain and the rising use of enhance sizing suggestions powered by synthetic intelligence on the e-commerce platform.
“Given the combination of Try Before You Buy only scaling to a limited number of items and customers increasingly using our new AI-powered features like virtual try-on, personalized size recommendations, review highlights, and improved size charts to make sure they find the right fit, we’re phasing out the Try Before You Buy option,” the spokesperson stated.
Seattle-based Amazon first started testing its attempting earlier than shopping for providing underneath the title Prime Wardrobe in 2017, and this system formally launched in 2018.
As extra individuals store on-line and reap the benefits of beneficiant return insurance policies, Amazon and different retail corporations have labored to scale back transport charges, processing time and different ballooning prices from returned merchandise.
Amazon stated Monday that clients nonetheless will be capable of get free returns throughout its attire division and that phasing out Strive Earlier than You Purchase would give buyers an easier expertise with a much bigger choice and quicker supply.
Initially Printed: January 13, 2025 at 5:53 PM EST
