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Prime Video is within the midst of a lawsuit with main implications for buying films on the platform. Along with what’s streaming and what will be rented, Prime Video has an in depth library of films that may be bought, and typically at very inexpensive costs.
Nonetheless, per The Hollywood Reporter, a category motion lawsuit in opposition to Prime Video has now been filed in Washington federal court docket. The lawsuit argues that Prime Video is deceptive clients since they’re solely getting a license to look at the flicks they buy, they usually can lose the content material if Prime Video’s licenses are revoked.
There may be an accusation inside the lawsuit that customers are being misled when informed they’ll purchase a film, particularly for the reason that tremendous print on the affirmation buy web page says “You receive a license to the video and you agree to our terms.”
What This Means For Prime Video
The lawsuit that Prime Video faces is just not the primary time that the non permanent nature of digital media purchases has been introduced into query. It got here up in 2023 when customers found that their buy of the online game The Crew can be misplaced after Ubisoft shut down the sport’s servers.
Whereas this might not be a completely new growth within the leisure trade, it is a crucial one. When most viewers buy a film on Prime Video, they’re doing so beneath the belief that they now have everlasting entry to the film, however the lawsuit is emphasizing that this can be a false impression.
Shoppers could now have extra reluctance to purchase and binge-watch films on Prime Video now that there’s extra consciousness of the purchases doubtlessly being revoked. This might result in a lower in shopping for films on Prime Video sooner or later.
The problem is just not wholly distinctive to this platform, although, and applies to different streaming companies as nicely. If something, it’s a reminder of why shopping for bodily media will be thought of safer and extra everlasting than shopping for digital media.
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